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Dr. Macie P. Smith
Dr. Macie P. Smith is a licensed social worker, gerontologist, author, and speaker specializing in Alzheimer's and Dementia. She is the owner of Diversified Training Consultants where she provides assistance to families navigating through Alzheimer's and Dementia. This project was to reflect and begin building her personal brand, as she had not previously established one. The strategy included identifying client desires and goals for the brand. Through research and detailed dialogue, we were able to curate a brand visual identity that accurately portrayed the vision and goal of the client. Visuals were created using Illustrator and Photoshop.
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